Responsible Gaming
Gaming Should Be Entertainment
At William Hill, we believe online casino gaming should be enjoyed as a form of entertainment only. Gambling should never be viewed as a way to earn money, pay bills, or solve financial problems. Always gamble within your means and only spend what you can afford to lose.
We are committed to promoting responsible gaming and supporting the wellbeing of our players across the UK and beyond.
Age Verification
Online casino gaming is strictly for adults only. In the UK, you must be 18 years of age or older to access and use William Hill's online casino services. We take age verification seriously and implement robust checks to ensure all players meet the legal age requirement.
If you are under 18, please do not attempt to register or play. Parents and guardians should be aware of gaming sites and monitor their household's internet activity.
Warning Signs of Problem Gambling
Problem gambling can develop quickly. If you recognise any of the following warning signs in yourself or someone you know, it may be time to seek help:
- Chasing Losses: Trying to win back money you've lost by gambling more
- Hiding Gambling: Keeping your gaming activity secret from family, friends, or partners
- Loss of Control: Gambling more frequently or for longer than intended
- Gambling with Borrowed Money: Using loans, credit cards, or borrowed funds to gamble
- Neglecting Responsibilities: Missing work, school, or family commitments due to gambling
- Mood Changes: Becoming irritable, anxious, or depressed when not gambling
- Escalating Stakes: Needing to bet more money to feel the same level of excitement
- Failed Attempts to Stop: Repeatedly trying and failing to reduce or quit gambling
- Financial Problems: Experiencing debt, bankruptcy, or inability to pay bills
- Relationship Strain: Arguments with loved ones about your gaming habits
Self-Help Tools & Responsible Gaming Features
William Hill provides several tools to help you gamble responsibly:
- Deposit Limits: Set daily, weekly, or monthly limits on the amount of money you can deposit into your account
- Loss Limits: Establish maximum loss thresholds to help control spending
- Session Time Limits: Receive reminders and automatic logout after a set period of play
- Reality Checks: Get regular pop-up notifications during gameplay to help you stay aware of time and money spent
- Self-Exclusion: Temporarily or permanently close your account if you feel your gambling is becoming problematic
- Account Status Review: Regularly review your gaming activity and account history
We encourage all players to use these tools proactively as part of a responsible gaming approach.
Get Help – Support Organizations
If you or someone you know is struggling with problem gambling, confidential help and support are available. The following organisations offer free, professional assistance:
United Kingdom
- GamCare: Free counselling, support, and information service for problem gamblers and their families. www.gamcare.org.uk
- GamStop: The National Self-Exclusion Scheme allowing you to self-exclude from all online gambling operators in the UK. www.gamstop.co.uk
- National Problem Gambling Clinic: NHS specialist treatment service in London offering assessment and treatment for gambling disorder.
International Support Services
- Australia – Gambling Help Online: Confidential counselling and support. www.gamblinghelponline.org.au
- Canada – Responsible Gambling Council: Research, education, and treatment resources. www.responsiblegambling.org
- United States – National Council on Problem Gambling: Information, referrals, and a confidential helpline. www.ncpgambling.org
- Germany – Bundeszentrale für gesundheitliche Aufklärung (BZgA): Federal Centre for Health Education offering support and resources.
All services listed above are confidential, non-judgmental, and free to access.
If You Need Help, Please Reach Out
If you feel that your gambling is becoming a problem, or if you're concerned about someone else's gambling habits, please seek help immediately. There is no shame in reaching out – problem gambling is a recognised condition, and support is available.
Contact GamCare today: www.gamcare.org.uk or use GamStop to self-exclude: www.gamstop.co.uk
Your wellbeing is important to us. Gambling should always remain a form of entertainment – never a financial solution.